The MTV Generation: ’80s Rock Vault, Vol. 1

Rock 'n' roll entered the television mainstream in late 1981 with the launch of the all-music video channel MTV...short, of course, for "Music Television".  The cable channel quickly became the hottest marketing platform in the history of popular music...and made stars out of unknown bands virtually overnight.  It also helped broaden the appeal of radio stars who could then more effectively market their IMAGE - literally and figuratively - to an audience of consumers ready and waiting for this new multi-media concept.

Unknowns became hot-selling stars....previously popular radio stars became video superstars...and some, like Michael Jackson, went global on a scale like no one before or since.  It was truly a cultural phenomenon that heralded a whole new era for the music industry and, even more significantly, pop CULTURE, as a whole.  The glory years of MTV peaked in the late '80s....evolved and changed in the '90s....and the music video format eventually gave way to virtual reality shows and faded away from its original concept.

Now, the Cactus looks back at that seminal moment in history - when established rock and pop music stars like Billy Joel and Michael Jackson burst onto video screens in a blaze of newfound glory....and newcomers like Madonna and George Michael used the platform to launch their superstar careers and create their own brands all at the same time.

Join The Rhythm Machine and Lubbock's favorite vocalists for this time-trip back to the '80s - when video didn't kill the radio star....it just made them more accessible....in living rooms....like never before!  You'll hear the biggest hits from the video era in this special live music production that pays tribute to the biggest video stars of the 1980s.

Reserved floor seats $20; standard balcony seats $15.  Tickets now on sale!